METHODOLOGY OF TEACHING MARKETING TO TOURISM STUDENTS

Abstract

In the scientific research on the topic "Methodology of teaching marketing to tourism students", the aim is to study and analyze the methodology of teaching marketing to tourism students.  In this study, the importance of marketing in the field of tourism, the process of learning marketing knowledge of tourism students, the methods and technologies used in the teaching of marketing in the field of tourism are widely studied.  The results of the study are expected to help identify and recommend the most important methodologies used in the study of marketing for tourism students.

 Key words: Tourism specialty, marketing, students, teaching, methodology, objectivity, development, innovation, knowledge.